EatingWell Media Group

The following images are a glimpse of my designs as Associate Art Director for EatingWell Media Group. EatingWell magazine, a Meredith Corporation brand, has millions of readers per issue and serves primarily middle-aged women.

ClientEatingWell Media Group
Category, ,

EatingWell Magazine Editorial Design

I assisted the Creative Director, James Van Fleteran, with a rebrand, layout designs, and art direction for these EatingWell magazines.
section planning, directing, & layout design

illustrated peppers for an editorial feature about pepper farmers in the September/October 2013 issue
illustration in layout (right page is an advertisement)

headline typography for a story about bees in the May/June 2014 issue
headline application and layout (right page is an advertisement)

Externally Licensed Design

These are examples of some brochures and publications for EatingWell’s externally licensed partners. I designed the layouts and curated imagery from previous EatingWell magazines and other brands within the Meredith Corporation media library. The printed products could be found in selected grocery stores and military commissaries. I worked on various projects for licensed partners, such as the Defense Commissary Agency, Morrisons and Giant Eagle supermarkets, and Unilever.

Social Media & Web

I designed these assorted graphics and meal plan layouts for and EatingWell social media pages.

EatingWell Life

The EatingWell editorial office in Vermont hosts a test kitchen, nutritionists, writers, editors, a licensing group, web developers, and graphic designers. EatingWell’s farm-to-table focus embodies the aura of Vermont, which I enjoyed while living in Burlington. These are some snapshots from my daily life at the EatingWell editorial office in Vermont.